Catch buyers who are already searching
Meta creates demand. Google captures it. When someone searches for your product type or your brand name, you want to be there with the right product, price and offer. For most D2C brands, Google Ads works best as the steady, high-intent partner to Meta.
I am an independent performance marketer, so the person who plans your campaigns is the one who runs and reports on them.
What I set up and manage
- Merchant Center feed: product titles, images, GTIN/brand data and policy issues fixed, so Shopping ads are approved and relevant.
- Shopping and Performance Max: campaigns split by margin and best sellers, not one big catch-all.
- Search: brand protection and high-intent product keywords, with negative keywords kept tidy.
- Conversion tracking: Google Ads and GA4 purchase tracking from Shopify, checked against real orders.
- Reporting: spend, revenue and ROAS by campaign in one live dashboard, with Meta alongside.
Who it's for
Shopify and D2C brands across India that already have products people search for, and want Google to bring profitable orders rather than just clicks.
Common questions
Should I run Google or Meta first?
It depends on whether people already search for your product. In the free audit I look at your category and tell you where your first rupee should go.
Can you fix a disapproved Merchant Center account?
In most cases, yes. Common causes are missing policies, mismatched prices or poor product data, and these are usually fixable on the store side.
Do you work with brands outside Madhya Pradesh?
Yes, I work with brands all over India. I am based in Gwalior and everything runs remotely. Also see Meta Ads management.
